News
Boosting Customer Satisfaction with Test Drives
10 March 2025 by Curtis Hutchinson
JudgeService finds routinely offering test drives boosts customer satisfaction. Dealers who routinely offer test drives and make follow-up contact with car buyers are achieving significant boosts to t...
Boosting Customer Satisfaction with Service Plans
20 February 2025 by Curtis Hutchinson
Dealers offering car buyers service plans, cosmetic repair insurance and extended warranties are achieving higher levels of customer satisfaction than those who do not.
The Key to Sales Success And Faster Stock Turn
11 February 2025 by Curtis Hutchinson
Positive attitude of sales executives drives customer satisfaction and lifts stock turn, finds JudgeService research The positive attitude of a sales executive is the most powerful driver of custom...
Are Budget Concerns Stalling the EV Revolution?
01 November 2024 by Curtis Hutchinson
Car buyers now feel less confident about purchasing electric vehicles (EVs) following the Autumn Budget, according to consumer research conducted by JudgeService.
Why Used EVs Struggle to Attract Buyers Despite Falling Prices
08 October 2024 by Curtis Hutchinson
Most car buyers will not consider buying a used electric vehicle (EV), despite falling prices and improved supply, according to research by JudgeService.
Dealer Websites Take the Lead
26 September 2024 by Curtis Hutchinson
Dealer websites are the most popular destination for buyers searching online for a new car, according to consumer research by JudgeService.
MG Leads the Charge with Highest EV Ownership Among Car Brands
13 September 2024 by Curtis Hutchinson
MG has the highest proportion of EV owners of any car brands offering combustion engines in their model mix, according to new research by JudgeService.
Franchised Dealers Still Lead in Part-Exchange Valuations Despite Online Competition
04 September 2024 by Curtis Hutchinson
With sales of the new 74-plate underway, research from JudgeService has found that most franchised dealer customers still prefer to use retailers for part-exchange valuations, rather than specialist o...
BYD scores highest for awareness among new entrant brands
02 July 2024 by Curtis Hutchinson
BYD, the Chinese electric vehicle (EV) and hybrid carmaker, has emerged as the most recognizable name for new compact electric cars among British car buyers, according to consumer research by JudgeSer...
Volvo Comes Out on Top in Brand Loyalty Rankings
04 June 2024 by Curtis Hutchinson
Volvo is the highest ranked carmaker for brand loyalty according to new consumer research by JudgeService.
