News
Consumer Thoughts on New Entrant Car Brands
04 January 2024 by Curtis Hutchinson
Consumers will consider switching to one of the plethora of new car brands coming to the UK if prices are significantly lower than those of established marques. JudgeService’s Car Buyer Barometer, ...
Dealer Thoughts on 2024 ZEV Mandate
12 December 2023 by Curtis Hutchinson
With the government’s Zero Emission Vehicle (ZEV) Mandate just weeks away from implementation, most dealers believe the new legislation will fail in its mission to boost electric vehicle (EV) adoption...
Preparing for September
10 August 2023 by Curtis Hutchinson
Dealers need to review their new car sales processes to maximise on what could be the biggest September plate-change since 2019. JudgeService believes the widely reported improvements in new vehicle s...
Are Online Selling Services Beating Dealerships When It Comes to Trade-in Prices?
17 July 2023 by Curtis Hutchinson
When it comes to trading-in time, most owners say they will use the main dealer they plan to buy their next car from to get a part-exchange valuation but in practice many end up selling to specialist ...
Are Cheaper ICE Alternatives Stalling EV Buying Intent?
13 July 2023 by Curtis Hutchinson
As the clock counts down on banning new internal combustion engine (ICE) car sales from 2030, the proportion of buyers considering purchasing an electric vehicle (EV) has dropped year-on-year.
Is the Cost of Living Crisis Affecting Consumers Car Purchasing Behaviours?
13 June 2023 by Curtis Hutchinson
The appetite among consumers to buy cars remains strong, despite the ongoing impact of rising inflation, high energy costs and interest rate hikes.
Shout Out to My 'Part-Ex'
07 June 2023 by Curtis Hutchinson
When it comes to trading-in time, most owners say they will use the franchised dealer they plan to buy their next car from to get a part-exchange valuation but in practice many end up selling to speci...
Brand Loyalty
19 April 2023 by Curtis Hutchinson
When it comes to in-market brand loyalty, customers are more likely to stay with MINI than any other car marque, according to consumer research by JudgeService. The study of the buying preferences of...
Distance by Brand
08 March 2023 by Curtis Hutchinson
Mercedes-Benz customers go the extra mile to visit showrooms, as buyers increasingly shop locally. Mercedes-Benz customers travel further to showrooms than any other car buyers, as consumers increasi...
Customer Satisfaction - Laws of Attraction
14 February 2023 by Curtis Hutchinson
JudgeService research finds “laws of attraction” drive faster used car sales. Sales staff with positive attitudes can dramatically improve used car stock turn performance, while boosting a dealership...
