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What's Hot in Dealer Marketing Right Now?
14 May 2021 by Neil Addley
Going digital and going electric are the two trends that are at the forefront of the minds of marketeers in the automotive industry right now.
Betty's vs Café Rouge - The Promoter Score
11 May 2021 by Neil Addley
JudgeService have established a clear link between customer satisfaction and the speed of stock turn in used vehicle sales. I’ve been asked on many occasions to explain what the Promoter Score is. ...
Your Local SEO Guide for 2021
07 May 2021 by House Writer
“Optimize, optimize, optimize”. You might be tired of hearing those words if you own a business or look after the digital side of a company. However, if you’ve found this article then it’s probably...
Does a Pushy Salesperson Make More Sales?
29 April 2021 by House Writer
“Sell, sell, sell” is the stereotypical persona of a car salesperson. The wheeler-dealer who will do anything to shift cars off the forecourt. But what if we told you that this is the way of the pa...
Why Do I Need Independent Reviews?
23 April 2021 by House Writer
You might know JudgeService as a third-party review platform, and you’re absolutely right, but we’re also so much more! JudgeService does specialise in verified and genuine customer reviews. Unlike...
10 Traits for a Great Work Ethic
22 April 2021 by Neil Addley
I am a great believer in working hard to achieve your goals. That said, I also agree with Shawn Achor’s view: “We have a confusing relationship with work and success” from his book The Happiness Ad...
Emerging from Lockdowns 2021 - What Happened and What Next?
16 April 2021 by Neil Addley
An interesting takeaway from the data we have collated is that since the pandemic people have been inclined to enquire about purchasing a car more locally than before. What we have seen is that peo...
How to Recover Your Business in 2021
14 April 2021 by House Writer
With car-buyers excited to be able to enter showrooms again, you can make the most out of the sales team by delivering the best customer service possible. No more broken phone lines and dodgy inter...
The Power of Customer Satisfaction
12 April 2021 by Neil Addley
Over the past seven years JudgeService has surveyed hundreds of thousands of car buyers and lost sales. In this ground-breaking research, our analysts have been able to establish the links between cus...
Business Reputation: Insights to How Reviews Convert
12 April 2021 by Neil Addley
Business Reputation is built by either advocates or critics of a brand, product or service. How prospects hear about what fans or detractors say about companies is through word-of-mouth or a few simpl...
