Blog Articles
10 Ways to Sell More Cars in 2021
21 May 2021 by House Writer
What makes buying a car a positive experience? The people have spoken. Our latest survey of over 30,000 car buyers has revealed the top 10 highlights of their vehicle purchase experience. Our focus i...
The Truth About Cars and People
18 May 2021 by Neil Addley
Over the last 18-months, due to government restrictions in the UK, we haven’t been allowed to go out as much as we normally would. Whilst in the short term many of us who are not essential workers ...
What's Hot in Dealer Marketing Right Now?
14 May 2021 by Neil Addley
Going digital and going electric are the two trends that are at the forefront of the minds of marketeers in the automotive industry right now.
Betty's vs Café Rouge - The Promoter Score
11 May 2021 by Neil Addley
JudgeService have established a clear link between customer satisfaction and the speed of stock turn in used vehicle sales. I’ve been asked on many occasions to explain what the Promoter Score is. ...
Your Local SEO Guide for 2021
07 May 2021 by House Writer
“Optimize, optimize, optimize”. You might be tired of hearing those words if you own a business or look after the digital side of a company. However, if you’ve found this article then it’s probably...
Does a Pushy Salesperson Make More Sales?
29 April 2021 by House Writer
“Sell, sell, sell” is the stereotypical persona of a car salesperson. The wheeler-dealer who will do anything to shift cars off the forecourt. But what if we told you that this is the way of the pa...
Why Do I Need Independent Reviews?
23 April 2021 by House Writer
You might know JudgeService as a third-party review platform, and you’re absolutely right, but we’re also so much more! JudgeService does specialise in verified and genuine customer reviews. Unlike...
10 Traits for a Great Work Ethic
22 April 2021 by Neil Addley
I am a great believer in working hard to achieve your goals. That said, I also agree with Shawn Achor’s view: “We have a confusing relationship with work and success” from his book The Happiness Ad...
How to Recover Your Business in 2021
14 April 2021 by House Writer
With car-buyers excited to be able to enter showrooms again, you can make the most out of the sales team by delivering the best customer service possible. No more broken phone lines and dodgy inter...
What is "the Primary Mover Advantage"?
12 April 2021 by Neil Addley
Primary and secondary mover advantages in the automotive industry In the light of recent stock market valuations and reports of companies striving to go public with their valuations, most recently Del...
