The Power of reviews
“94% say an online review has convinced them to avoid a business.” (Kaemingk, 2020)
Everyone’s talking online and everyone’s got an opinion. Like it or not, your potential customers are turning to online review sites to make a decision about your business. Reviews tell you what your customers think of your brand. They are key to the success of your business, whether that’s improving your online reputation, driving sales, or simply building brand awareness. Reviews are what differentiates your business from your competitors, therefore, how you choose to manage them can make or break your business.
The power of positivity
• Customers are likely to follow suit. If your customers are raving about your business, others will want to follow • Increased review traffic leads to increased SEO rankings • When managed properly, reviews can help establish consumer trust
The role of negative press
• Negative reviews provide you with an opportunity to showcase your proactivity. Responding politely and quickly to negative reviews shows a focus on customer satisfaction and a willingness to improve and learn. • Dealing with negative reviews demonstrates integrity and avoids devaluing your brand.
Reviews in today’s climate
Now more than ever, reviews are the most important way to cultivate your success. Why? There is little wiggle room to compete on finance. However, you can compete on customer service. How? Reviews. FREE Trial! JudgeService recognises the power of reviews, so much so that we are offering a FREE three-month trial of our used car customer satisfaction programme, ReAct!
- ReAct enables you to set goals for your business:
- See whether your customers become advocates for your business.
- Insights ensure you are completing the customer sales journey properly.
- Discover what online channels are driving the most traffic to your business.
- Identify your most profitable sources of business.
- Improve your SEO rankings.
ReAct FREE Trial ends 30 June. Limited availability.
Enquire HERE for your free, NO strings attached trial!
Bibliography:
Kaemingk, D. (2020, October 30) Retrieved from (online-review-stats).
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